My mentor helped me to understand reciprocal relationships that develop through marketing. People that sign up for your free reports and newsletters are giving you an opportunity to share intelligence in your specialty. Your newsletters are also great for passing along announcements about professionals that you admire. So as you develop your business think about ways you can help the people you want to serve now with some free information (free report or eZine) that will benefit them in some manner.
Teleseminars are also great ways to connect with seekers. People that sign-up for your eZine have shown their interest; a teleseminar is a great way to progress the relationship. A teleseminar is easy to do and would only cost the price of a long-distance phone call. On this call you can share intelligence and interact with your audience. This is an opportunity to listen to their concerns. Sometimes hearing the emotions of a person’s dilemma is the best way to understand how to help them reach a solution. You can also offer a free teleseminar to your subscribers then add it to your website as a podcast offer to download for a small fee. This is an example of how teleseminars nurture your relationship with your subscribers while enabling you to multiple income streams.
Next, embrace other ways to communicate with your audience to provide them with beneficial knowledge. In addition to eZines and teleseminars another useful tool is a webinar. Webinars are great for sharing knowledge or provide a training that will help your subscribers to attain professional skills without the cost of space and equipment rentals. If you have knowledge that will help people in this technological changing business world it is needed. With a webinar you can share the same information you would in a class for a lesser fee and make it accessible to more people because they don’t have to travel. This action becomes another opportunity for you to share your knowledge while adding multiple income streams through your business.
Email marketing (free reports and eZines) teleseminars and webinars are technologies that enable you to develop relationships with seekers and help people while creating multiple income streams. Using your telephone and computer with these web-based programs provides you the opportunity to build relationships and share your knowledge online. Since 2007 I have received valuable knowledge and have learned various skills through teleseminars and webinars that have contributed to building my business.
Small Bussiness UN
